Marketing to Thrive: An Interactive Workshop for Small Business Owners
Are you a Small Business owner looking to begin marketing your business strategically, but don't know where to start, or are you a business owner looking to level up your marketing efforts and tap into the knowledge of someone with 12+ years experience in the industry? 
This workshop is aimed at business owners who want to learn how to "Do It Yourself" when it comes to marketing their business. It is your chance to tap into industry experience, get hands-on support, and walk away with a clear direction forward in how to thrive in business through marketing. 
In this workshop, we cover six modules to give you strong foundations and a clear direction to see your business grow and thrive. The six modules covered are:

1. Knowing your People - looking into getting clear on who we are selling to. Build the connection to create long-lasting relationships and loyalty.

2. Knowing your Business - honing in on the "why" you are here offering your product and services to the world, and what makes you stand out from the crowd, setting you apart from competitors.
3. Creating Strong Foundations - getting hands-on with looking at your current marketing channels including website, social media, and paid advertising. We look at the key things to do on each of these channels and industry tips on how to make them work harder for you. 
4. Creating Awareness - how do you show up for your target audience and cut through the noise on marketing channels? We get clear on important ways you can create awareness in the market and attract the right customers to your business consistently.
5. Generate Sales - we look into what a customer journey is and how this contributes to your sales by creating a strong conversion funnel. You get interactive space to build and create. 
6. Build Loyalty - we dive into a retention strategy to create loyalty with your current customers and continue to provide value and positive word-of-mouth recommendations.

What can you expect to gain from this workshop?
- An interactive workshop - none of this sitting and listening the whole time bore!
- Plenty of hands-on activities allowing you to work on your business while you learn
- A personalised recommendation sheet (completed prior to the workshop) tailored to your business
- Small workshop numbers for a more intimate and less overwhelming experience
- A resource booklet covering our modules for the workshop, with space to take notes and activities
- Digital Guidebook sent after the event for step-by-step instructions on how to implement some of the more 'nitty gritty' details covered in the workshop

- Access to a like-minded group of small business owners
- A picture-perfect location in Raglan - perfect for heading to the beach to digest post-workshop!

Who is this workshop for?
This workshop is designed for small business owners. Whether you have been in business for the past 6 months or the past 6 years, this workshop is for you. We help you work on creating strong foundations for your business and a sustainable action plan to thrive as you grow. 
If you feel lost and overwhelmed when it comes to the world of marketing and creating consistent sales in your business, this is the course for you. 
If you are ready to take the leap and put the work into your business to see it thrive, learning how to "do it yourself" is a valuable asset to upskill yourself and see you continue to build a sustainable, profitable business. But it's not all about profits, it's also about making sure that you have set your business up so that you are not constantly stressed and burnt out. This workshop gives you the tools and resources to be able to set yourself and your business up to be a thriving success. 

Kind words from participants:
"I questioned whether Emma would be able to help a small business such as my celebrant business. "Yes" is the answer! so many useful tips before the course even started. The ability to mastermind with Emma and the other business owners was extremely useful. It was the kick in the butt I needed. Emma is empathetic, full of ideas, and really listens. She sees you where you are and guides you to where you want to be. Thanks, Emma." 
- Karen, Aroha Celebrants
Upcoming Workshops:
Raglan 
29th & 30th November
4pm - 7pm
248 Wainui Road, Raglan
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